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Riva by Gucci


riva_gucciGucci and Riva, in collaboration with Officina Italiana Design launched an exclusive model which will undoubtedly impress: Aquariva by Gucci. This model is customised by Gucci Creative Director Frida Giannini. This collaboration celebrates the era of La Dolce Vita, when a certain joie de vivre, glamour and elegance defined attitude and lifestyle.

Frida Gannini comments: “Over the decades the ionic Riva boat has become without doubt one of the most evocative images of Italian style, sophistication and elegance.” The new model was presented as a preview to clients and the international press on 7 September, with an event held in the spectacular setting of La Croisette, located in front of the Palais des Festivals and the jetty of the Hotel Majestic. Aquariva Gucci will be produced as a limited edition and be the leading figure at a number of other international presentations over the next few months. The tender will be displayed at a stand devoted to her opposite the staircase of the Palais des Festivals, just outside the boat show, for the entire duration of the Cannes Boat and Yacht Show.